Kevin Lemberg is Vice President of Addressable Enablement for Comcast Advertising, which includes FreeWheel, a global technology platform for the television advertising industry, and Effectv, the advertising sales division of Comcast Cable.
In this role, Kevin manages the overarching addressable TV solutions and product roadmap across Comcast Advertising. With more than 15 years of experience across multiple advertising and marketing disciplines, Kevin joined Comcast in 2016 before being promoted to Head of Partnerships – Advertising Solutions.
Prior to his tenure at Comcast, he served the evolving advertising teams at various cable networks including Game Show Network, The Weather Channel and Food Network, as well as satellite companies DIRECTV and DISH Network, where he helped build cross-platform strategies – incorporating traditional linear TV platforms with digital, mobile and connected device landscapes. His experience spans linear TV, Addressable TV, CTV/OTT, MVPD platforms and data focused/audience buying platforms.
Kevin has been featured in top-tier industry trade publications and industry conferences, like Programmatic I/O.
Kevin is an alumna of the School of Communications at Rutgers University. He currently resides in the New York area with his family.