Laura Florence is currently the General Manager and SVP of Chicken Soup for the Soul managing the Crackle, Redbox and Chicken Soup for the Soul Digital Platforms. Florence joined Redbox in 2019 to lead the company’s digital content partnerships & acquisitions team in the launch of FAST Channels and the Ad Supported On-Demand platform.  In 2021, she was promoted to Vice President Content Strategy, Merchandising and Programming handling all content strategy and merchandising for Kiosk, Transactional, FAST, Ad Supported and Redbox Original content, and programming of Redbox Linear Channels.

She has more than 15 years’ experience in both the physical and digital categories of content distribution, including her tenure at Gravitas Ventures where she was the Vice President of North American sales and marketing for Theatrical, TVOD/Cable/Sat, Home Entertainment and AVOD, FAST Sales.